Leo Burnett Quotes

Curiosity about life in all of its aspects, I think, is still the secret of great creative people.

What helps people, helps business.

Good advertising does not just circulate information. It penetrates the public mind with desires and...

When you reach for the stars you may not quite get one but you won't come up with a handful of mud...

If you don't get noticed, you don't have anything. You just have to be noticed, but the art is in ge...

If you can't turn yourself into your customer, you probably shouldn't be in the ad writing business ...

The work of an advertising agency is warmly and immediately human. It deals with human needs, wants,...