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A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.

~ Jeff Bezos ~

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A brand for a company is like a reputation for a person. You earn reputation by trying to do hard th...

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In the old world, you devoted 30% of your time to building a great service and 70% of your time to shouting about it. In the new world, that inverts.