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Apple's Industrial Design team is harder to get into than the Illuminati, and part of the reason is because no one leaves. In the last 15 years, not o...more

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Perhaps I'd like to design cars, but I don't think I'd be much good at it.

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Deep in the culture of Apple is this sense and understanding of design, developing, and making. Form and the material and process - they are beautiful...more

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We struggle with the right words to describe the design process at Apple. But it is very much about designing and prototyping and making.