Steve Jobs Quotes
The people who are doing the work are the moving force behind the Macintosh. My job is to create a s...
Show MoreMy model for business is The Beatles: They were four guys that kept each others' negative tendencies...
Show MoreStay hungry. Stay foolish.
I have a great respect for incremental improvement, and I've done that sort of thing in my life, but...
Show MoreThat’s been one of my mantras — focus and simplicity. Simple can be harder than complex: You have to...
Show MoreLet's go invent tomorrow instead of worrying about what happened yesterday.
Sometimes when you innovate, you make mistakes. It is best to admit them quickly, and get on with im...
Show MoreI don't want to fail, of course. But even though I didn't know how bad things really were, I still h...
Show MoreFocus is saying no to 1,000 good ideas.
Everyone here has the sense that right now is one of those moments when we are influencing the futur...
Show MoreDesign is not just what it looks like and feels like. Design is how it works.
I think it's brought the world a lot closer together, and will continue to do that. There are downsi...
Show MoreI want to put a ding in the universe.
You can't just ask customers what they want and then try to give that to them. By the time you get i...
Show MoreFor the past 33 years, I have looked in the mirror every morning and asked myself: 'If today were th...
Show MoreTechnology is nothing. What's important is that you have a faith in people, that they're basically g...
Show MoreIf you live each day as it was your last, someday you'll most certainly be right
Innovation distinguishes between a leader and a follower.
I think the world’s a better place because Bill realized that his goal isn’t to be the richest guy i...
Show MoreI don't think I've ever worked so hard on something, but working on Macintosh was the neatest experi...
Show MoreWe hire people who want to make the best things in the world.
It's hard to tell with these Internet startups if they're really interested in building companies or...
Show MoreYou've baked a really lovely cake, but then you've used dog shit for frosting.
We don’t get a chance to do that many things, and every one should be really excellent. Because this...
Show MoreRemembering that I’ll be dead soon is the most important tool I’ve ever encountered to help me make ...
Show MoreOne more thing...
Our DNA is as a consumer company - for that individual customer who's voting thumbs up or thumbs dow...
Show MoreThis is what customers pay us for - to sweat all these details so it's easy and pleasant for them to...
Show MoreMost people have no concept of how an automatic transmission works, yet they know how to drive a car...
Show MoreDeath is the destination we all share, no one has ever escaped it. And that is as it should be becau...
Show MoreInnovation has nothing to do with how many R & D dollars you have. When Apple came up with the Mac, ...
Show MorePart of what made the Macintosh great was that the people working on it were musicians, poets, and a...
Show MoreFocusing is about saying No.
I have looked in the mirror every morning and asked myself: "If today were the last day of my life, ...
Show MoreEach year has been so robust with problems and successes and learning experiences and human experien...
Show MoreA lot of people in our industry haven't had very diverse experiences. So they don't have enough dots...
Show MoreIt's not the tools that you have faith in - tools are just tools. They work, or they don't work. It'...
Show MoreYou’ve got to find what you love. And that is as true for your work as it is for your lovers. Your w...
Show MoreWhat a computer is to me is the most remarkable tool that we have ever come up with. It's the equiva...
Show MoreDesign is a funny word. Some people think design means how it looks. But of course, if you dig deepe...
Show MoreDesign is not limited to fancy new gadgets. Our family just bought a new washing machine and dryer. ...
Show MoreCreation is messy. You want genius, you get madness; two sides of the same coin.
Remembering that you are going to die is the best way I know to avoid the trap of thinking you have ...
Show MoreI met Woz when I was 13, at a friend's garage. He was about 18. He was, like, the first person I met...
Show MoreIt's not a faith in technology. It's faith in people.
In most people's vocabularies, design means veneer. It's interior decorating. It's the fabric of the...
Show MoreMicrosoft has had two goals in the last 10 years. One was to copy the Mac, and the other was to copy...
Show MoreDon’t let the noise of others’ opinions drown out your own inner voice.", 2005]
Sometimes life hits with a brick in the head, don't lose hope".-Steve Jobs.
These technologies can make life easier, can let us touch people we might not otherwise. You may hav...
Show MoreMy favorite things in life don't cost any money. It's really clear that the most precious resource w...
Show MoreYour work is going to fill a large part of your life, and the only way to be truly satisfied is to d...
Show MoreBut Apple really beats to a different drummer. I used to say that Apple should be the Sony of this b...
Show MoreBe a yardstick of quality. Some people aren't used to an environment where excellence is expected.
If you keep your eye on the profit, you’re going to skimp on the product. But if you focus on making...
Show MoreI learned about serif and san serif typefaces, about varying the amount of space between different l...
Show MoreThere’s a temptation in our networked age to think that ideas can be developed by email and iChat. T...
Show MoreWhat is Apple, after all? Apple is about people who think 'outside the box,' people who want to use ...
Show MoreWe've demonstrated a strong track record of being very disciplined with the use of our cash. We don'...
Show MoreComputers themselves, and software yet to be developed, will revolutionize the way we learn.
We want to reinvent the phone. What's the killer app? The killer app is making calls! It's amazing h...
Show MoreEverything around you that you call life was made up by people, and you can change it.
I was in the parking lot, with the key in the car, and I thought to myself: If this is my last night...
Show MoreTaking LSD was a profound experience, one of the most important things in my life. LSD shows you tha...
Show MoreYour time is limited, so don't waste it living someone else's life.
I'm an optimist in the sense that I believe humans are noble and honorable, and some of them are rea...
Show MoreI've never believed that they're separate. Leonardo da Vinci was a great artist and a great scientis...
Show MoreDon’t let the noise of others’ opinions drown out your own inner v
And the only way to do great work is to love what you do.... Don't settle
We don't get a chance to do that many things, and every one should be really excellent. Because this...
Show MoreOur goal is to make the best devices in the world, not to be the biggest.
I've always wanted to own and control the primary technology in everything we do.
Simple can be harder than complex: You have to work hard to get your thinking clean to make it simpl...
Show MoreRemembering that I'll be dead soon is the most important tool I've ever encountered to help me make ...
Show MoreRemembering that I'll be dead soon is the most important tool I've ever encountered to help me make ...
Show MoreYou can't connect the dots looking forward; you can only connect them looking backwards. So you have...
Show MoreI believe life is an intelligent thing: that things aren't random.
No one wants to die. Even people who want to go to heaven don't want to die to get there. And yet de...
Show MoreThat's been one of my mantras - focus and simplicity. Simple can be harder than complex: You have to...
Show MoreWe at Apple had forgotten who we were. One way to remember who you are is to remember who your heroe...
Show MoreYour time is limited, so don't waste it living someone else's life. Don't be trapped by dogma - whic...
Show MoreYou know, my main reaction to this money thing is that it's humorous, all the attention to it, becau...
Show MoreGreat things in business are never done by one person. They're done by a team of people.
Remembering that you are going to die is the best way I know to avoid the trap of thinking you have ...
Show MoreWoz is living his own life now. He hasn't been around Apple for about five years. But what he did wi...
Show MoreBottom line is, I didn't return to Apple to make a fortune. I've been very lucky in my life and alre...
Show MoreWhen you're young, you look at television and think, there's a conspiracy. The networks have conspir...
Show MoreThe over-all point is that new technology will not necessarily replace old technology, but it will d...
Show MoreWe're going to be able to ask our computers to monitor things for us, and when certain conditions ha...
Show MoreMy model for business is The Beatles. They were four guys who kept each other kind of negative tende...
Show MoreGod gave us the senses to let us feel the love in everyone’s heart, not the illusions brought about ...
Show MoreDon't be trapped by dogma — which is living with the results of other people's thinking.
You have to be burning with an idea, or a problem, or a wrong that you want to right. If you're not ...
Show MoreSometimes life hits you in the head with a brick. Don't lose faith.
Things don't have to change the world to be important.
Design is the fundamental soul of a man-made creation that ends up expressing itself in successive o...
Show MoreYour time is limited, so don't waste it living someone else's life. Don't be trapped by dogma - whic...
Show MoreThe design of the Mac wasn't what it looked like, although that was part of it. Primarily, it was ho...
Show MoreThe reason that Apple is able to create products like the iPad is because we've always tried to be a...
Show MoreThose who are crazy enough to think they can change the world usually do.
The most compelling reason for most people to buy a computer for the home will be to link it to a na...
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